Marketing Research Analyst

Job Location(s) US-GA-Alpharetta
Posted Date 6 days ago(6/21/2022 10:06 AM)
Job ID
2022-5414
Company
Jackson & Coker LocumTenens, LLC
Category
Marketing

Overview

Jackson & Coker is a top healthcare staffing firm with nationwide reach, specializing in locum tenens (temporary staffing), locums-to-permanent and telehealth staffing. We work with healthcare organizations big and small to find the right physicians and advanced practitioners to provide quality patient care.

Description

The Marketing Research Analyst will provide updated market intelligence to the company to grow our customer base (providers & clients) and improve the customer experience.  He/She will gather, compile, summarize and report key market intelligence data and information. They will evaluate information using software and statistical techniques to forecast future trends.  The Marketing Research Analyst will report to the Division Vice President, Marketing.

 

Additional Details:

  • Lead planning, design, execution, analysis, and reporting of marketing research projects.
  • Devise and evaluate methods for collecting data (surveys, focus groups, polls, etc.).
  • Compile data on market conditions, industry trends, competitors and customers.
  • Convert findings and complex data into tables, charts, written reports and graphs to convey the implications of the data.
  • Prepare and analyze data to address strategic objectives, identify key insights, craft compelling data visualizations, and drive actionable marketing activities.
  • Build a story from the data and present the findings to executives and sales leaders to drive business decisions.
  • Measure effectiveness of marketing programs, channels and strategies related to market findings to support business objectives and drives profitable returns.
  • Represent the Customer Voice through custom-built reports, presentations, and discussions, synthesizing new learnings and known insights.
  • Advance the knowledge and skills of our whole team, and institutionalize best practices, to increase our impact and efficiency.

Here’s Why The Atlanta Journal-Constitution Ranks Jackson & Coker A Top 5 Mid-Sized Workplace:

 

CAREER LONGEVITY:  Jackson & Coker is a nationally known and highly respected, industry-leading organization known for quality and service with a strong national and local presence. You will be working in an industry that will withstand the test of time in a prestigious field.

 

STATE-OF-THE-ART FACILITIES: Our beautiful corporate headquarters is equipped with a gym including exercise classes and a personal training staff, full-length pool and locker rooms with a sauna and steam room; several onsite restaurants at 25% off for associates; Starbucks; miniature golf course and game room; nail salon; dry cleaning and car wash services. Associates enjoy the convenience of our onsite health clinic where they as well as their families can be seen by a Physician or a Nurse Practitioner at no cost and receive free prescriptions.  Our childcare and virtual learning support is a huge bonus to our associates with growing families.  All associates are eligible for an array of benefits including medical, dental, vision, disability and life insurance to name a few. We also have a company sponsored 401K plan with company matching funds. 

 

CULTURE: Associate-led philanthropic committees support the causes important to our associates. Associate Networking Groups including the People of Color, Women's and PRIDE Networks.  We are a mission-focused company that celebrates diversity and is committed to creating an inclusive environment for all of our associates.

Requirements

  • Bachelor’s degree in marketing, market research, data analytics, statistical analysis and/or a related business field with a minimum of 3 years’ experience.
  • Demonstrated experience with both qualitative and quantitative methodologies.
  • Experience managing and utilizing data from Customer Panels a plus.
  • Proven success analyzing and using data from various sources to develop targeted programs to drive brand awareness, demand, and preference.
  • Strong understanding of key demographics, how to align with goals and objectives.
  • Excellent presentation skills with experience communicating insights and actionable recommendations to all levels of management within marketing and sales teams.
  • Results-oriented individual with exceptionally strong critical thinking, analytical, problem-solving and project management skills.
  • Known for reliability, responsiveness, attention to detail and ability to deliver high quality work product.
  • Strong interpersonal skills and the ability to work with all levels of management, staff, clients and vendors.
  • Demonstrated ability to take initiative on projects and work without supervision.
  • Ability to discern the "big picture" for a project and make assessments',
  • Advanced knowledge of all Microsoft Office products with emphasis on Excel and PowerPoint.
  • Demonstrated knowledge in constructing custom surveys using a CX survey and dashboard platform (Qualtrics preferred), is required.
  • Experience working with HubSpot (preferred) or other CRM data.

For more about this job, please contact:

Kristen Sumner at CareersJCLT@jacksonandcoker.com or 800.272.2707

EEO Statement

Jackson Healthcare and its family of companies are an EEO/AA Employer. All qualified applicants will receive consideration for employment without regard to race,color,religion,sexual orientation,gender,gender identity and expression,national origin,age,disability or protected veteran status. We celebrate diversity and are committed to creating an inclusive environment for all of our associates.

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